News

  • New Saint Laurent Collection is Now Selling at Illuminata Eyewear

    14 Jan 2020

    Saint Laurent sunglasses and glasses are now waiting for the new owners at the Illuminata store! We have a long history with the brand and have been carrying it from the begging of our store, since 25 years ago.

    Up until recently, Saint Laurent brand went by Yves Saint Laurent, until the new creative director Hedi Slimane rebranded the company to Saint Laurent in 2016. While the move was hit with much criticism, Heidi argued that Saint Laurent was the original name of the brand. Never the less, Hedi Slimane has done very well for the brand and brought it to the new heights. Today, Saint Laurent is one of the most popular luxury fashion brands.

    Yves Saint Laurent, the company founder, needs little introduction. He is one of the most recognized French names in fashion history. It is fair to say that without Yves Saint Laurent and his business partner Pierre Berge, fashion wouldn't be what it is today. Yves Saint Laurent is credited for creating modern fashion and bringing it to the 20th century. Yves Saint Laurent famously worked with Christian Dior and headed the Dior label after his passing. Christian Dior was so excited about the new talent that he named him his successor just days before he died, although that Yves was just 21 when he took over the reins of Dior brand.

    Soon after he founded his brand Yves Saint Laurent and took it to a completely different direction from Dior feminine style. Yves wanted to revolutionize women's fashion by giving women choices, particularly with wearing pants. He dropped bows and ribbons, also tight, wasted dressed. Over the decade, women all over the world were wearing pantsuits, trapezia dresses and simply styled clothing. The rest of the career Yves worked on creating simple luxury and achieving the recognition in luxury fashion, which was hard to justify given the absence of jewelry and details.

    Yves Saint Laurent wore glasses the entire life and had a special passion for eyewear. This passion most likely came from Christian Dior. Dior was known eyewear fanatic, inventor and creator, Yves Saint Laurent loved bold, thick plastic glasses which remains the signature style for Saint Laurent eyewear.

    Saint Laurent SL232 BETTY Saint Laurent SL213 LILY Saint Laurent SL1 
    Sailt Laurent SL 157 Saint Laurent SL 124 Saint Laurent SL M152


    2020 Saint Laurent eyewear collection is rich with many beautiful and unexpected shapes. Saint Laurent sunglasses are either large, square and with the flat lens or wide and long. There is no in-between. Style demands statement and you get it with every pair of Saint Laurent glasses. Visit the Illuminata store to try the most exciting models or our online store for the complete collection.



  • Welcome to 2020!

    10 Jan 2020

    From the entire Illuminata Eyewear team, we would like to congratulate everyone on 2020 New Year! Best of health, luck and prosperity to you and your family!

    We are excited about the new fashion trends this year. As you know, the largest fashion brands have already presented their Spring/Summer 2020 collections and we can tell it will be exciting. The theme of 2020 will be climate change. We will see more recycled materials and more emphasis on sustainable luxury. Luxury brands are finding themselves in a growth stage because shoppers in North America believe more and more that it's better to buy one expensive thing than a dozen cheap ones. For eyeglasses, this idea has always been relevant because expensive eyeglasses mean high quality, which means they will last many years more. 

    As far as fashion trends, we see that smaller shapes for sunglasses and eyeglasses are coming back into style. We have already received many models for the 2020 collection and see how many customers starting to like them. Not to confuse with 2000s styles, 2020 are similar smaller shapes, but they are updated, more futuristic looking. 2020 is very different from the 2000 style.

    Triangular shaped sunglasses and eyeglasses started to appear in 2019. It will become mainstream in 2020. 

    Hippy styles, oversized and gigantic glasses will continue to be popular in 2020. Gucci, Saint Laurent and Dior offer an extensive choice of this style.

    Some brands will stay true to their signature style. Burberry, Tiffany, Armani have new collections that are variations of their old collections. Shape and style are leaning towards 2020 but much more mellow, understated as these brands prefer the classic, timeless styles.

    Fun and exciting styles are coming from our customers' favorite Etnia, FYSH, KliiK, William Morris, Prodesign, Coco Song and other eyeglasses brands. More color, more surprise and excentric styles will come from these brands.

  • Ray-Ban Proud to Belong Campaign

    3 Dec 2019

    Ray-Ban is a people's brand of eyewear. This year, the brand mission is to celebrate human diversity by launching the Proud To Belong campaign.

    People behind Ray-Ban brand can be proud of the fact that it has achieved the highest level of diversity among eyeglasses. Ray-Ban Wayfarer, signature Aviators, and Clubmaster models are worn by people all over the world. They are worn by people from all backgrounds, whether it's a celebrity, a president of the country, or just simple people like me and you. No matter who wears Ray-Ban sunglasses, they always look good. Teenagers wear them, working-class, seniors, and even children. 

    Ray-Ban is one of the oldest eyewear brands in the world. But it's just within 20 years since it's become a household brand for most Americans. 

    At Illuminata Eyewear, we have a long tradition with Ray-Ban glasses. Ever since our store is in business, and it's been over 20 years now, we have been selling Ray-Ban eyewear. We make sure; we always have major classics on the shelf, plus the current fashion models for the most expanded choice.

    Ray-Ban Original Wayfarer Ray-Ban Aviators RB3558 Ray-Ban Clubmaster

    What makes Ray-Ban glasses special? In our opinion, its the consistency of the style. When other brands keep redoing their styles every year, discontinuing models that have just gained popularity, Ray-Ban keeps the three classics Wayfarer, signature Aviators, and Clubmaster in production all the time. Why reinvent the old when it's working. To keep the excitement going, Ray-Ban adds special edition colors, collaborates with other brands, and places them into movies. For example, this year, Ray-Ban collaborated with Ferrari to issue a special edition for the most popular models.

    No one canceled the importace of the quality. Ray-Ban sunglasses have a reputation of durable, lightweight and excellent lens quality. Again, quality has been very consistent in Ray-Ban glasses and every year is just getting better.

  • Gucci Eyeglasses on the Edge Between Classic and Futuristic

    9 Nov 2019


    Over the 30 years in business, we have the privilege to observe the evolution of eyewear fashion. Gucci has always been one of our largest brands. Italian brand Gucci needs no introduction. It was founded almost 100 ago by Guccio Gucci as a luggage company and very quickly grew to Italian's #1 shoes and accessory brand and lager apparel brand. Luxury was always the main market for Gucci. Guccio Gucci became fascinated with the luxury world when he worked as an elevator operator for London's most expensive hotel Savoy. Upon returning to Italy, he started his leather craft shop, where he single-handedly crafted leather luggage himself. Later his three sons joined the company grew to a world brand. Most of the growth success is behind visionary Aldo, the oldest son. He traveled the world to open Gucci stores one by one and personally hired and trained staff in the first dozen stores. His sons and daughter Patricia took over the reins of the company after Aldo died. Patricia inherited all the wealth, even though she was born to Aldo's mistress when he was in his 50s. She, however, was the one beside him traveling the world and infusing her young energy and fashion interests in his final years. Being a woman, Patricia understood the needs of customers and was an essential force for the brand as a third-generation family owner.


    Gucci style is iconic by the use of GG pattern and Bamboo accents. Being one of the most luxury brands in the world, the style remains classic. When people spend several thousands of dollars on a purse, it needs to be wearable and complimenting other things a person is wearing. So with Gucci products, you can be sure they will last generations.


    Gucci sunglasses these days are on edge between classic and futuristic. The cool factor comes from oversized, thick sunglasses and semi-transparent lenses in many models. 

  • You Will Dazzle in Jimmy Choo Sunglasses

    4 Sep 2019
    Jimmy Choo eyeglasses are special and unique. The whole direction of the brand is to produce niche designer eyewear that will stand out and make everyone ask where did you get that or what is this brand. In Jimmy Choo eyeglasses, you are guaranteed compliments. Most people will say they are cool even if they don't even like it. That is the statement, and that is what the goal is.

    Jimmy Choo is a renowned British, Malaysian born designer. He came from a dynasty of shoemakers and immigrated to London to study at fashion school. He decided to not to return home after graduating but instead work his way up in British fashion business. His family followed him to open up Jimmy Choo brand. An important person for their business, who is left behind the scenes, is Tamara Mellon. Tamara Mellon was worked for Vogue accessories department and was a shoeholic. She partnered with Jimmy to create this business. An unlikely and highly productive partnership worked out amazingly. It's a true success story and an inspiration for so many people. Jimmy is an immigrant from Malasia, just a son of shoemakers. His partner is a woman who came from the publishing business, not a wealthy person at all. Using the fusion of their talents and insane business drive they created a world-known brand in just under five years.

    Their shoes were famously featured in Sex and the City series and got a Vogue magazine coverage in early days, which provided for that crucial media attention.

    But where do sunglasses come in? Going back to our recent article, glasses, shoes, and purses are part of what's called fashion accessories. They are crafty, practical addition to your fashion look.

    Jimmy Choo sunglasses are only on the market for a few years, but they have already become a very sought after brand at optical stores. We heard of them from our customers first!

    Visit Illuminata Eyewear store to get your new favorite glasses.
  • Everyone's Got Their Style

    28 Aug 2019

    A North American consumer faces a new challenge today - a huge choice of fashion products. Shoes, purses, dresses, suits, eyeglasses in different styles, colors, fabrics, and sizes - it's all presented at the same time. People often come to our store with the question "What is in fashion now." To this question, I usually answer, "There is a new style that is trending, but everything still goes." Brands don't seem to discontinue older styles. They add more.

    It's a snowball effect. Brands simply can't sell fast enough, but everyone is asking for new. They are inventing, reinventing, bringing out old designs. At the end of the day, people still have one set of arms, legs, and eyes. It's impossible to invent new every season. In my observation, different brands started to concentrate on building their own style instead. Versace is sexy and loud. Dolce & Gabbana is ornamental and floral. Armani is simple and reserved. Hugo Boss is high tech. Bvlgari is rich. Prada is a sport. Tory Burch is boho. 

    You also have a style. Over the years, you start having a preference that works for your taste and lifestyle. In North America, a classy sport style is predominant due to people's preference for comfortable living. In Europe, the dress code is still a thing for many offices and outings. People wear more dresses, more suit, and high heels. North American customers also on occasion, love to dress up. In Asia, I find it depends on the region and income level. It's either very basic or Versace-flashy and loud. Europe still has a tremendous influence on Asian fashion.

    At Illuminata Eyewear, we love matching eyeglasses to your style. When you walk in, we can tell which style is yours and which style you can deviate to. If you generally sporty we will offer eyeglasses that will also work for casual-elegant wear. If you fancy and elegant, we will offer high fashion to push your style to a new level. Whatever it is, we got it all. Fashion is fun, and we embrace it with humor but also some seriousness to find that one perfect pair of eyeglasses for you.

  • Just Cool Designer Glasses

    25 Jul 2019


    Source: Twitter @Versace
    Eyeglasses have gone a long way since their inception and since they became part of fashion some 80 years ago. Fashion per definition is "a popular trend, especially in styles of dress and ornament or manners of behavior". But in real life, fashionable things often are introduced by designers before they become popular. Popularity is achieved via creative and aggressive marketing. And as of lately, with the help of social media and peer sharing. Since social media became part of our everyday life, fashion has been moving with unprecedented speed, often changing in the course of 12-24 months. For example, retro-round eyeglasses were introduced by designers around five years ago, and just a year later they became mainstream. Ultra-large, heavy plastic square glasses had two year popularity life. Most recent huge rimless and triangular glasses are entering as we speak and may reach their height already next year.

    We at Illuminata Eyewear closely watch trends and embrace them with our entire DNA. Trends are in our blood, and advocating them is part of our procession. However, we love to stay on the thin line between purely trendy and reasonably nice. Trends often and lately even more so, are created to make a statement and attract clicks/shares. If it's ugly, it will often achieve social media shares, but no way will become popular among customers. We understand such marketing dynamics and choose glasses for our stock wisely. 

    Here are the top picks of cool and very cool for this summer:

    William Morris BLGRA
    William Morris BLGRA
    William Morris 40004
    William Morris BL40004
      Marc Jacobs MARC 314
    Marc Jacobs MARC 314
    Roberto Cavalli 5062 LONDA
    Roberto Cavalli 5062 LONDA
    Etnia Belleville
    Etnia Belleville
  • Sunglasses and Purses

    2 Jul 2019
    [email protected]
    Sunglasses serve not only as vision aids but also as a fashion accessory. Historically, purses served as main fashion accessories, but with the invention of sunglasses, the cute vision aids have quickly become must-have items for every woman and men. All fashion brands take sunglasses design seriously and try to incorporate them into the current fashion look. Sunglasses are important because unlike shoes or even purses, they attract the most attention. Maybe because of that, Tom Ford paid special attention to sunglasses when he launched his brand. Sunglasses are the best selling Tom Ford item from the entire collection.

    2019 is a special year because sunglasses have the most extraordinary design ever. The complex geometrical shape and multi-layered lenses color make them not only the object or art but also the object of very complicated scientifically powered manufacturing.

    Also to best selling aviators, plastic rectangular sunglasses and retro round sunglasses, this year we see the triangular shape.

    Mirror lens continues to be popular, especially in advertising. It looks modern and futuristic. Mirror lens also looks dressy. Personally me, I am a big fan of mirror lens. It needs a bit more maintenance with cleaning, but it looks very beautiful and is very much worth the extra effort. If your mirror lens gets scratched, many brands sell glasses replacement lenses. Among them is Prada, Versace, Armani, Tiffany, Bvlgari and a few more. For a reasonable price, you can upgrade your sunglasses to make them look like new, or even completely different by choosing a different color.

    [email protected]



    Hats play well with sunglasses too. It's great to see a revival of hats in modern fashion. For over a decade, hats were used less often by designers until recently. Sun protection became more of a subject, and women and men alike are looking for fashionable ways to cover the skin from harmful UV rays. Hats and sunglasses in a way, play a similar purpose. They go hand in hand!

    Visit Illuminata Eyewear with your favorite accessories to pair them with fashionable sunglasses.

  • Ultra-light Sun Lenses is a New Trend

    6 Jun 2019


    2019 is a very exciting year for sunglasses fashion: so many new trends and styles from the world leading designer brands. We continue seeing a growing number of brands putting the sunglasses on the models during the fashion week shows. And more advertising of clothing now includes sunglasses. This advertising strategy makes sunglasses a connected accessory to the overall image or looks that the designer was trying to achieve. 

    A new and exciting trend is a light lens. We have some at our store, and they look fabulous. Firstly, the light lens looks very mysterious, romantic, and chic. Secondly, it is very comfortable as you are not always under the brightest sun. When living in the city, you find yourself mostly in the shade, between the building, under the trees or the clouds. 

      Dior Stellaire1
      Dior Stellaire 1



    The lightly tinted lens is what a city person needs. When you wear such sunglasses, you don't feel like taking them off at all. When you get into the building, into your car, your lightly tinted sunglasses don't appear too dark.

    The key with lightly tinted sunglasses is the size. The larger they are, the more comfortable they are. Since people can still see through your eyes, you don't need to be concerned as coming through too shielded. They will become part of your face!

    Many brands are making a collection of lightly tinted sunglasses. Among our favorites are Dior, Prada, Tom Ford, Roberto Cavalli, Carrera and many more. 

  • Rimless Glasses are Back BIG Time

    29 May 2019


    It has been a while when rimless glasses took a break in popularity. Once very popular in the early and mid-2000s they seem to have phased away during the last ten years. Maybe it's because designers started to push for more definition by making thicker, bolder frames. Or maybe everyone just got too tired of seeing them. But to our surprise, this year rimless glasses are making a huge comeback and in a BIG way.

    When I say BIG, I mean huge. Take a look at these Dior's. Just how adorable they are. Dior always has a way of making something unusual look natural and stylish. There was no exception with the Dior Stellaire collection. Thin rimmed glasses and sunglasses were widely advertised and now are among the most sought after by fashion queens and kings. This year the Stellaire collection is expanded by adding a few rimless models. Large round, square, pentagons other shapes all rimless are making a debut. They sort of look retro, modern, but above all, they look relevant to today's style. It's luxurious simplicity that is the main theme for many mega brands this year. How can you look humble, but polished and sleek? By picking the right pair of glasses.

    I must also mention that such large rimless glasses are very comfortable as they provide a very large vision area. How do you make sure that lenses don't chip? By getting Polycarbonate lenses. Polycarbonate lenses are a must for rimless glasses if you want to make them last a long time.

    Another great advantage in getting rimless glasses by Dior is that one day you can always bring them back into Illuminata Eyewear and get new lenses in a different shape! How is it possible? It's because rimless glasses don't have a rim, so the lens is held by the temples. Cut a different lens and install into your beloved Dior temples. You will get a new pair of glasses beyond recognition. 

    At Illuminata Eyewear we have stock for the most popular this year Dior Stellaire glasses. Come to try them on or buy online.

  • Ray-Ban Makes Cutest Kids Designer Glasses!

    23 May 2019

    Ray-Ban kids glasses
    With summer approaching fast, it's the rush sunglasses season. We see many adults shopping for sunglasses. But what about kids? Protecting their precious eyes from harmful UV rays is just as important as yours. Instead of getting them the next toy, you will do double good by getting them one pair of high-quality sunglasses.

    Let's break it down what makes kids sunglasses high quality. First and most important is the lens. There is a big difference between high-quality sun lenses and low quality. High-quality sun lenses are coated with several layers of UV protection. In high-quality sunglasses, those protective coatings will last through extreme wear, cleanings, washings, and abuse. They will not wash off or come off with even very abusive wear. Low-quality sunglasses may appear cute and nice at the beginning, but the UV protective coatings may not even be there. Remember, UV coatings are not tinted. They are not visible when you look at or through the lens. They are applied during the manufacturing process. Many people think that if sunglasses are nice and dark, they provide good sun protection. This is a huge misconception because lens color has nothing to do with the UV protection. Even good quality clear prescription lenses are made with UV protective coatings. Low-quality sunglasses may not have UV protective coating, or it will easily come off.

    What happens if the UV coating is not there, but the lens remains dark? The pupil will dilate letting even more UV through. It's worse than not having sunglasses on. So, do the right thing for your children, get them high-quality sunglasses.

    Secondly, high-quality sunglasses are made from hand made acetate that is easy to adjust for the best comfort. Kids tend to run around a lot, which may disfigure sunglasses. Good quality sunglasses will not break easily, even if gone through multiple impacts, falling and throwing. The temples will not snap off, and they will be easy to adjust to the right fit.

    Lastly, the style. Kids and parents must find sunglasses appealing to enjoy them. High-quality sunglasses are made to enjoy!

    At Illuminata Eyewear, we have many kids sunglasses in stock by Ray-Ban. Ray-Ban is the worlds most valuable brand of sunglasses that also makes affordable, high-quality sunglasses for children. Visit our store to try our stock or buy online.

  • Illuminata Eyewear Has All Sizes!

    25 Apr 2019

    We know the pain of people who just want small glasses. The modern shapes are gone wild, huge and for some unpractical. If you happen to have small face or strong prescription huge glasses will not be a good idea. You can still get them, but lenses might come out distorted, thick and heavy. We have customers who simply don't care, fashion and trend is above all.

    But for many staying concervative and practical is above fashion and trend. It is however, becoming a little challenge lately. No worries, at Illuminata Eywear we've got your covered. We carry a few brands that specialize on smaller sizes such as well known Canadian brands KliiK and Bertelli.

    KliiK 636
    KliiK 636 KliiK 629


    A huge variety of glasses in any color and shape is offered by KliiK and Bertelli. Up-to date, concervative and even fashionable - all in your size and all suitable for strong prescriptions.
    Bertelli 880 Bertelli B-849
    Bertelli B-880 Bertelli B-849

    At our store we always have over 100 of Kliik, Bertelli and Izumi and many other glasses in smaller size. We also have smaller frames for men by well known French brand Lightec. Lightec has many sizes, small is not their specialty, but we chose a few that are size 50 and under for customer who would like them. Black, brown and navy are often men's favorite colors. Clear is also becoming a trend and looks excellent with thicker lenses.

    Walk in to try, buy online or order online and pick up from the store.
  • Prada is Feeling Military Style for 2019

    26 Feb 2019




    Prada
    is one of the most innovative brands in the fashion industry. Every collection is a work of art, and often it's also a political message. Fashion is a very expressive form of art that gives it's creators an opportunity to show their ideas and express their state of mind — customers who wear their clothing automatically become ambassadors of this message.

    Prada presented their Autumn-Winter 2019 Ready-to-Wear collection in Milan last week. The collection is beautiful, full of sleek silhouettes, amazing! Shoes and sunglasses. Mud green, terracotta and black were dominant colors of the collection set up the mood for the military. We can draw our analysis that Paris has undergone a major strike of Yellow Vests early this year and the mood has been set for the fashion collection for the future season. Heavy boots, rainproof jackets, and shielding hats accompanied gloomy looking models that confidently stroke the runway.

    Prada sunglasses once again dictate the new trend of oversized and semi-transparent. Sunglasses are becoming not just a sun blocking devices, but also shields for the bigger part of the face. Whatever the goal is, Prada sunglasses look cool! This style is especially relevant for Canadian winter known for heavy winds and cloudy skies. You need, need new Prada shields!

    Visit our store to try the best Prada sunglasses of 2019 season!

  • Last Karl Lagerfeld's Fendi Collection is Loaded with Sunglasses

    21 Feb 2019



    Karl Lagerfeld's final Fendi collection
    was presented today in Milan. Ready-to-wear Autumn-Winter 2019 collection opened up with a huge banner with Karl's handwriting Love KL, and a handwritten caligraphic F (for Fendi logo) was engraved into the catwalk carpet. The mood was somber, but everyone tried to maintain their composure and turn the show off more of a celebration of his life and career. Silvia Venturini Fendi came out for a bow for the first time by herself. 

    The collection is stunning as expected. Each model's outfit was multi-layered with several types of fabric from sheer, to solid cotton to leather. Perhaps, as a final farewell, Karl omitted natural fur which even prompted PETA to issue a condolence statement to his family. Karl Lagerfeld loved to layer his outfits, but as a true professional he always made them look cohesive and not overloaded. The color tone and color combination is key. This time yellows, beiges, and greens dominated the black and white. 

    And this time, to our pleasure, sunglasses were worn by some dozen models. As the '60s and 70's style continues to resonate with current fashion trends, sunglasses are oversized with the semi-transparent lens. Modern sunglasses by Fendi, however, unlike those worn by your grandma, have a solid colored lens with a bit of translucent glow. 2019 Fendi sunglasses look modern and very fashionable.

    Karl wanted everyone to embrace fashion as a living art form that can be enjoyed in so many ways. Fashion is the most practical and most used art form. There are no boundaries and there is always room for a good taste.

    Farewell Karl!

  • A Very Sad Day for The Fashion World Today

    19 Feb 2019


    It's mind-boggling and hard to believe, but the worlds most admired fashion icon is gone. The world of fashion woke up to the sad news that Karl Lagerfeld, most beloved, fun, creative genius has died at age 85.

    In the world of fashion, there are many designers; there is Dior, there is Prada, Saint Laurent, Louis Vuitton and many many more. And above them all stands Karl Lagerfeld. He was so much more than a designer. He was a visionary, fashion workaholic, creative machine and quality control demon. He created the best fashion collection for every fashion week, put up the best show and never stopped making a jaw-dropping collection.

    As he was approaching a tender age, he continued working so hard, as hard as always. It felt that he will always be there. When he didn't show for the recent Paris fashion week Chanel collection, I felt very nervous already. His recent look with the thick beard was also creating a nervous feeling in the media. In interviews, he looked very healthy, and with a bit of a weight gain, he looked much younger than 85. By his sudden passing, Karl Lagerfeld reminded us all how precious life is and that no one lasts forever.

    People don't last forever, but their creations do. The impact that Karl Lagerfeld made on the development of fashion will last forever. When minimalism was becoming popular and financially profitable for fashion houses, Karl said Nein! He made a point that he will not work under a budget and that quality of fashion lies in detail that can’t be sacrificed or traded for profit. It's in buttons, in pearls, multi-layered trims, and very complex fabrics. His models always looked like a masterpiece, worthy to pause the video and study, everyone. Chanel and Fendi boutiques for me have always been like museums. But even better, where you can see up close, touch, try and even find out the price! Last time I visited the Chanel store was at Hong Kong airport. They had a few pieces from his 2017 Space ship collection, and it was such a joy to look at. I stared at that jacket for 20 minutes and the more I stared, the more details I found. It was entertainment on its own.

    With the passing of Karl Lagerfeld, the entire era of fashion is over. He always said that the future is more important than the past and that future is all he lives for. It’s all about the next collection, the next season and next year. Buried in the history books and over-studied on the fashion past, Karl still believed that the future is bright and it's all that matters. Let's be sad, but in a way how he wanted us to, with the dream of the fun and bright future of fashion that never stops. 

    Thank you Karl for the beauty, your quality standard and for showing us what fashion should be all about.

  • Glasses Gifts for St. Valentines 2019

    7 Feb 2019

    February is a great month. In Canada, we celebrate Family Day on February 18, which is a public holiday devoted to spending time with your family. We also celebrate St. Valentines day, which is just as amazing!

    Over the years it grew so big. Kids are writing cards to their friends all week, also making little gifts to their parents. So cute! But as an adult, you are also expected to come up with some nice gift for your loved one. After the Christmas holidays, all the gift ideas are exhausted, and it's a bit more challenging usually. No worries, sunglasses will get you covered.

    Sunglasses make an excellent St. Valentines gift. They are a gift of fashion and style, making them always special. Some people have lots of sunglasses, which means they like collecting them. If your loved one only has one or few pairs, getting a new pair would be an awesome St. Valentines gift. 

    Sunglasses also make a practical gift. They protect eyes from harmful UV rays and shiny sun. They are comfortable, protective and beautiful. Also, brand name sunglasses that we carry at Illuminata Eyewear always come in nice packaging, a case, often a hard box making the unboxing processing so fun.

    Here are our three picks for her and him. Come and visit our store for many more.

    For Her

    Dior Spirit 1 Prada SPR 04U Tom Ford TF575 Anna
    Dior Spirit 1 Prada SPR 04U Tom Ford 575 Anna

    For Him

    Versace 2189 Carrera 166S Giorgio Armani AR8107
    Versace 2189 Carrera 166S Giorgio Armani AR8107
  • Glasses from Paris Fashion Week 2019

    25 Jan 2019

    Balmain
    Balmain, Paris Fashion Week 2019 Photo credit Filipo Fior

    Accessories are becoming a major element of runway shows. Until recently it was mostly about purses and shoes, sometimes about glasses. But this year sunglasses have become an important element of all frontal collections.

    Ellie Saab Paris Fashion Week 2019 /Photo credit Alessandro Lucioni

    This week is about haute couture which means the creativity of fashion designers are at the peak. Paris Fashion Week, usually held at the end of January, sets the tone for design direction of the brand for the entire year. Our analysis shows that sunglasses are splitting between very large and huge to very small. Since everyone already has the medium size, then the other two should follow. Note, when I say huge, I mean gigantic, enormous and half of your face kind of size.

    Vogue magazine picked top ten collections that are believed to be the biggest trendsetters for the year. Among famous Valentino, Louis Vuitton and Balenciaga some less known to general public Maison Margiela, Rick Owens, and Dries Van Noten.

    Maison Margiela hired John Galliano who debuted his first collection at the Paris Fashion Week. John Galliano is world known designer who worked for Dior for almost 20 years and then was famously fired for racist and anti-Semitic remarks. Having had a second chance at Oscar de la Renta in New York, Galliano once again became a point of controversy for dressing as an orthodox Jewish man. Media misinterpreted his move that was meant to show respect for the offended group and sent him to another media scandal. Maison Margiela is now owned by Diesel corporation.

  • Bvlgari Glasses Can Be Jewelry Too

    10 Jan 2019

    Bvlgari Sunglasses at Illuminata

    Eyeglasses have many purposes. A most important purpose is to let you see well. The second purpose is to add style and enhance your image. For some brands such as Bvlgari, Tiffany, Dior there is also a purpose of decorating your face. These brands of glasses meant to carry information about your status. This especially true with Bvlgari eyeglasses that are among the most expensive and luxurious on the current market. Of course, Bvlgari prices don't compare to Bvlgari diamond earrings or rings that go for thousands of dollars. Bvlgari eyeglasses normally sell around $500-700 price range which is less than diamonds but still higher than other luxury brands.

    Bvlgari BV8182 Bvlgari BV8182 Temple
    Bvlgari BV8182B  

    Bvlgari sunglasses and eyeglasses are handcrafted in Italy. All parts are assembled by hand, and all rhinestones are inserted by hand. It takes many hours to assemble one pair of Bvlgari sunglasses. The manufacturing process requires utmost precision and does not tolerate any mistakes. Since Bvlgari glasses are meant to stay on your face all day long, the rhinestones are glued very well to withstand even extreme wear.

    At Illuminata Eyewear we provide aftercare for Bvlgari glasses. Should any of the stones come off after the warranty period,  and if you purchased your Bvlgari glasses at our store, we can source the single stones and insert them for you. If you bought your sunglasses elsewhere, we could order a pair of original Bvlgari glasses temples or lenses and ship to your home. Just like watches, Bvlgari eyeglasses are meant to be cared for and serviced so that they can last for many years and even generations.

  • Into 2019 With Practical Fashion Eyewear

    3 Jan 2019


    We are so thrilled to meet 2019 and are so excited about this new year. Happy New Year to everyone, best of luck, love, and most importantly health!

    Over the 20 years that Illuminata Eyewear is in business we experienced a true eyewear revolution. It's hard to imagine that just 20 years ago we didn't have even a fraction of the glasses choice that we have today. Hundreds of new eyeglasses brands emerged and even established brands put their design teams to work on eyeglasses. Twenty years ago we didn't have Versace, Gucci, Prada, Tiffany, Bvlgari eyewear. We see many new brands establishing their name every year. 

    We noticed that apart from a wide variety of design many brands took an innovative path working on making glasses more comfortable and suitable for the active lives of people. More thought is put into how people physically feel when they wear glasses. Also, how to make them withstand more impact and last longer for best customer satisfaction. 

     


    Major innovation is about weight. When titanium glasses came to market, it was an instant hit. Titanium is one of the strongest materials, but also very light. It comes with a heavy price tag, as titanium is hard to mine and has a limited supply. Still, even today titanium glasses are popular among our customers. To our surprise, other materials are reworked, so they are just as light, if not lighter than titanium. We have many glasses in stock by Lightec and Prodesign that are made out of aluminum or very thin steel and feel featherlike.

    Hindges is another field that is worked on heavily by glasses industrial designers. We see many innovative methods to make spring hinge without the use of screws. OGA, Lightec, and Prodesign  have patented technology for their hinges.

    Use of color had a breakthrough over the past ten years with the arrival of Coco Song. Instead of painting the glasses they laminate printed silk and dried flowers to achieve remarkable color and painting effects.

    Asian fit designs are now so popular that many fashion brands have two versions of each glasses model with standard nose pad and elongated, or metal to accommodate nose bridges for more people. The fitting barrier to fashion has been officially defeated with this manufacturing approach.

  • William Morris Eyewear. A Touch of British Style.

    1 Dec 2018


    William Morris eyewear is a new edition to Illuminata Eyewear. We have been selling William Morris for just three years and are impressed with how much our customers enjoy it. William Morris London not only offers a unique style, but it also comes with its own image identity. It means that the Wiliam Morris eyeglasses have common elements that make them a collection. As per our observation, this factor makes an eyeglasses brand thrive. Every year many new eyeglasses brands are brought over to our store by small and global dealers. We often see the lines lack this kind of identity; the style is all over the place to please everyone and no one at the same time. When we first saw William Morris, we saw that the brand has a future among our customers. 

    William Morris PAL
    William Morris BLPALOMA

    William Morris BLDICKENS
     William Morris Churchill
    William Morris Churchill
     William Morris BLSADE
    William Morris BLSADE

    William Morris offers predominantly unisex styles, quite reserved and pragmatic, in best traditions of British fashion. If you follow fashion, you would say the best known British brand is Burberry. Then there is also Paul Smith, Alexander McQueen, Stella McCartney in the ranks of the mega brands. They share a similar style of simplicity, durability and a bit of boldness. Generally, you would need to have your style to match it with the above to spice it up a bit. William Morris style is based on the best traditions of British fashion, but it's also fun. When you try William Morris glasses, you either hate them and put them back on the shelf of love them and don't want to try anything else. 

    William Morris LN50092
    William Morris LN50092
    Wiilam Morris LN5093
    William Morris LN50093
    William Morris LN50090
    William Morris LN50090
    William Morris LN50087
    William Morris LN50087

    We love to see our customer reaction when trying William Morris glasses. Ladies and men alike would often say "Oh no, not me." Or some will say "Ooo I love it." William Morris glasses are made of high-quality acetate and high-quality metals that don't oxidate or discolor. Even general wear of material only helps their glasses look more authentic and vintage. The phrase "to age gracefully" is best suited for William Morris eyeglasses. This is part of high-quality artistry and skilled selection of materials. 

    William Morris is a well established global brand. Founded in 1996 by William Morris who is still a leader in the company, the brand has grown to be sold all over Europe and since a few years ago in Canada as well. Visit Illuminata Eyewear to try best models of William Morris glasses or shop at our website for a full collection.

  • Etnia Barcelona is For Art

    15 Nov 2018


    Etnia Barcelona is perhaps the most eccentric brand of eyeglasses in the world today. It is the most known brand of glasses in Spain and very firmly standing brand in North America. Illuminata Eyewear was one of the first in Canada to introduce Etnia glasses to the market, and within just a few months Etnia glasses were worn all over Toronto. People just loved the creativity of designs that looked nice and beautiful, but what's important - modern in moderation.

    Etnia Barcelona team takes glasses making as a craft. Every step of the way is the creative process. As a result, we have out-of-future designs, world-class quality, and very cool advertising campaigns. 

    Etnia Quito
    Etnia Quito
    Etnia Nitra
    Etnia Nitra
    Etnia Keila
    Etnia Keila
    Etnia PIPO
    Etnia Pipo

    Bright and rich colour is the main feature of Etnia Barcelona. The word Barcelona is added to the brand name in purpose. Whoever been to this Spanish city, which is even more known than Spain's capital, automatically associates it with colour, wild architecture and creative minds. Antonio Gaudi gave the city and many fashion brands a special spirit of artistic freedom by designing Park Guel, Sagrada Familia and many other buildings. It's even harder to imagine that those architectural masterpieces were designed 100 years ago! Etnia Barcelona designers live up to the name and carry the legacy of the city into the future.

    Etnia Chico
    Etnia Chico
    Etnia Trapani
    Etnia Trapani
    Etnia Rimini
    Etnia Rimini
    Etnia Praia
    Etnia Praia


    Every new Etnia Barcelona collection impresses. You could only wish you had more heads to wear many Etnia glasses at once. Once our customers get into the spirit of trying them on, it's hard just to stop and pick one. Our image consultants often have to use some opinions to close the deal.

    2018 Etnia Barcelona glasses where at the forefront of the wired frames while adding much color to thin metal frames. Very popular plastic designs were redesigned with modern enlarged shapes. Etnia Kids glasses collection is the cutest for little eyes to see better and moms and dads to enjoy the look.

  • OGA Glasses Scandinavian Spirit Shared With Canadian Love

    9 Nov 2018

    When we introduced OGA glasses to our eyewear brands, some ten years ago, there was an instant connection between our customers and the brand. It hit us by surprise.

    OGA brand offered something entirely different - high-quality eyewear with unconventional design. At the time men eyeglasses were divided into two categories - fashion brand name and eyeglasses brand with simple designs. OGA designs are far from simple. Many details come together. It's a 3D laminated temple, it's the color accent, and it's the material.

    OGA 10070O
    OGA 10070O
    OGA 1037O
    OGA 10037O
    OGA 10053O
    OGA 10053O
    OGA 10075O
    OGA 10075O

    I must mention that OGA was a traditionally a men brand of eyeglasses. Women models are being added in the course of the last few years. It's slowing becoming a women favorite brand name as well. Men loved that their glasses had a color accent, which was a novelty at the time. Today this what often sets OGA apart from other designers. The color is used in moderation. It's often just a stripe, half temple or a shade of the color on the front frame. Navy and Burgundy are frequent colors to go side to side with black, brown and grey. 

    OGA was also among first to use natural wood as part of the material. Natural wood is a difficult material to use in glasses manufacturing as it's quite fragile. OGA had an invention to use wood lamination in between or with the steel base. This idea made OGA wood glasses last for ten years and more without ever breaking. OGA wood glasses collections are known to be exclusive, an executive line of glasses. If you want to look rich, you get those. 

    OGA 10001O
    OGA 10001O
    OGA 2968S

    OGA 2868S
    OGA 6898O
    OGA 6998O
    OGA 7646O


    OGA 7646O



    OGA offers an excellent choice for customers who want to look professional, wealthy or just very very good while maintaining a taste. Everyone knows to be rich and having taste is a completely different thing. In OGA glasses you will look elegant, professional and a person of style. You can wear OGA glasses with a suit, jeans or track pants and look equally as good because your face is what counts first.

    Visit us at Illuminata Eyewear in Etobicoke to share your love to OGA glasses or try best models from the latest collections. You're welcome to buy on our website at any time.

  • Avant-Garde Glasses 2018 Choices

    25 Oct 2018

    Term avant-garde means unusual and experimental and mostly applies to arts and fashion. Avant-garde glasses have never been offered in larger choice than now. We are at the era when avant-garde is the major direction of the artists that embrace it fully in all fields of arts. It is not easy when it comes down to sunglasses and glasses that are treated as a vision accessory for everyday use. The fine line needs to be maintained between practical, comfortable and artsy. I am glad to show you glasses that look out-of-future and are still very comfortable.

    Dior Club2 Dior Bianca
    Dior Diorclub2 Dior DiorBianca

    Out of all Illuminata Eyewear collections, number 1 avant-garde brand is Fendi, closely followed by Dior, Prada and the rest. The use of color, shape, and detail is mind-blowing, to say the least.

    Fendi FF0296 Fendi FF0215
    Fendi FF0296 S Fendi FF0215 S

    Over this year we find that people are warming up to more experimental glasses designs by trying them on and buying. Fewer people are surprised to see funky styles, and we hear less Wow and Oh No! Glasses meant to delivery joy and cheered. They are not only for work and office.

    Carrera SKI LL Carrera 5046 S
    Carrera SKi LL Carrera 5046 S

    Avant-garde does not automatically means beautiful. The beauty is in the eye of the beholder. One can find it beautiful and another ugly. But for sure avant-garde is unusual, fun and extraordinary. In glasses like these, you will be complimented on and on.

    Perhaps the reason more people are embracing fun fashion in eyeglasses is that more people have several pairs of glasses for different occasions. A very active advertisement of avant-garde styles is everywhere on Twitter and in fashion magazines.

    Be sure to visit our store to try these beauties! 

  • Giorgio Armani Glasses For Men and Women In Style

    17 Oct 2018


    https://twitter.com/giorgioarmani

    Giorgio Armani is regarded as the creator of style. The style is not necessarily fashion. It's how you wear things that compliment your own personality and enhance your beauty or image. Giorgio Armani said in many interviews that style is more important than fashion or beauty. He does not want people to wear his clothing the way he put them on models; he wants people to wear it in their own way. This vision paid off over the years making Giorgio Armani first fashion billionaire in the world.

    Giorgio Armani AR7161 Giorgio Armani AR5081
    Giorgio Armani AR7161 Giorgio Armanni AR5081

    Eyeglasses is a big passion for Giorgio Armani. He is one of the major stakeholders in Luxottica, the world largest eyeglasses and lenses company. His brand contributed to Luxottica success. And Giorgio Armani brand grew to global levels because of his line of glasses. 

    Illuminata Eyewear was among the first independent optical stores to carry Armani glasses and sunglasses. There were times when Armani was the #1 best selling brand of glasses. If you watch movies from 90's, you will see many people in Armani sunglasses.

    Emporio Armani EA4120 Emporio Armani EA4118
    Emporio Armani EA4120 Emporio Armani EA4118

    Today we have many customers who only wear Armani glasses. Especially men customers. There are two brands Giorgio Armani and Emporio Armani. Much like clothing, Giorgio is the most upscale brand. Thus glasses have more fashion turn to it. Emporio Armani is a lifestyle brand, a bit less posh and more practical. It's only if you try to analyze you can see some difference. When it comes to glasses the difference is often in price as Emporio Armani retails $70 or so less than Giorgio per pair of frames.

    Giorgio Armani AR6076 Giorgio Armani AR8180
    Giorgio Armani AR6076 Giorgio Armani AR8180

    Visit Illuminata Eyewear to try many Armani glasses and sunglasses from our collection. Or visit our website to see a complete current collection of all Armani glasses and sunglasses in all available colors.


  • Burberry Heritage Carried Through Sunglasses

    26 Aug 2018

    Burberry is one of the oldest and most historical British brand names. It dates back to 1856, times when fashion was starting to emerge as a phenomenon. Thomas Burberry was a visionary and entrepreneur who invented gabardine, a trench coat waterproof material to make his coats more practical. Little he knew that his invention would change the course of the fashion industry and make him one of the richest men in England.

    Burberry BE4271F Burberry BE4265
    Burberry BE4271F
    Burberry BE4265



    Today everyone in Canada heard of Burberry. At Illuminata Eyewear we have been selling Burberry glasses and sunglasses for many years and have developed a group of Burberry loyal customers who will always try Burberry glasses when shopping for their next pair. You can't go wrong when buying Burberry sunglasses for yourself or a gift. The beauty of the brand that it hasn't been changing their styles too much in the past 100 years. The trench coat is still the same, and despite traditionalism, it is one of the best selling items for the brand today. The Burberry brown-beige checkerboard pattern is another reason brand is famous for. Sunglasses combine these two elements. They are mostly classic in design and often have favorite Burberry pattern printed on temples of frames.

    Best selling Burberry sunglasses are aviators. With Burberry touch, they look more fashion and less sporty if to compare them to other brands. Interestingly, the shape and the color is the same as the others. It's the image of the brand that makes their aviators stand out. That tiny little pattern or perhaps, just the general feeling is what will make you feel so special.

    Burberry BE3092Q Burberry BE3098
    Burberry BE3092Q
    Burberry BE3098



    A favorite shopping factor for Burberry sunglasses is that they are very reasonably priced. For $250 you can land with a pair of Burberry sunglasses and fall in love with them forever. Unisex design of many models gives you another reason to feel confident in Burberry purchase. Visit Illuminata Eyewear to try the newest styles of Burberry sunglasses. We have many best selling models in stock and can ship the same day if your order online. We offer lifetime service that includes adjustments, cleaning, and repairs.

  • Dior Stellaire Glasses a Hit of 2018

    21 Jun 2018

    Spring-Summer of 2018 is underway, and we observe this year trends dynamic by helping our customer to choose their next glasses. In our observation, people are getting more open-minded to try unconventional styles and enjoy themselves through funky designer frames. 

    Highly advertised Dior Stellaire is becoming a hit of 2018 summer trends. First released for Fall-Winter 2017 season, Dior Stellaire is just making it to the mainstream six months later. We received the first pair from Dior about six months ago.

    Dior Stellaire 4 Dior Stellaire 3 Dior Stellaire 2
    Dior Stellaire 04 Dior Stellaire 03 Dior Stellaire 02



    Enlarged square glasses are made of a lightweight wire metal. Once put on, they transform the face making you look fashionable and futuristic. Maria Grazia Chiuri designed these glasses for one of her first collections at Dior. She wanted to use Dior heritage and 50's fashion trends as an inspiration. She also wanted to make sure her collection is only inspired by older styles because as she said life today is very different from 50's. It's great that she understands that.

    Dior Stellaire 4 sun Dior Stellaire 3 sun Dior Stellaire 1 Sun
    Dior Stellaire 4 Sun Dior Stellaire 3 Sun Dior Stellaire 1 Sun



    People who appreciate fashion want to make a statement with what they wear. People often want to stay within their comfort zone, and the more photos and videos are made of people wearing ultra fashion, the wider the mainstream comfort zone becomes. Dior tries to remain conservative by using dark and beige colors, at the same time pushing the limit with the silhouettes and shapes. Entire Dior Stallaire glasses collection falls within the mood of Dior fashion in this season.

  • Tom Ford Is The Master of Elegance

    30 Nov -0001


    Twitter @TomFord

    Tom Ford products are in constantly growing demand across the world. Over the 15 years of brand existence, Tom Ford developed a signature style that works for the lifestyle of most of fashion aware men and women who want to look elegant, relevant and not too flashy. While Versace, Dior, and Prada are concentrating on making the mark with color and wild designs, Tom Ford keeps his signature style unchanged. He is a businessman above all and knows that fashion comes and goes, but style remains. Much like Giorgio Armani, Tom Ford emphasizes style vs. fashion. He spends hours drawing, tailoring and redoing that simple looking suit to make sure it sits perfectly and makes the wearer feel amazing. 


    Twitter @ TomFord

    Tom Ford sunglasses brand is one of the best selling in North America. When our customers try it at our store, they often admit that Tom Ford glasses feel good. The good feel is achieved by picking best acetate materials, creating most balanced molds and hand polishing the glasses to perfection. There is no corner cutting when it comes to making Tom Ford glasses. Glasses and sunglasses brought Tom Ford fame when he was starting. He worked hard getting his best friends Julianne Moore, and Colin Firth wears his glasses everywhere. Tom Ford is a micro-manager and likes to be in full control of production line. He visits factories, hand picks all the fabric himself and approves every pair of glasses that go into production. Then double checks the result and send it back for a redo if necessary before selling it to customers. He even shoots most of photo advertisements by himself.

    Illuminata Eyewear has a long history with Tom Ford. We were among first stores in Canada to carry Tom Ford at our Etobicoke location. We sold his very first collection of sunglasses. Some of the best selling models Tom Ford TF8 Jennifer is still offered for sale in 2018 collection. We witnessed how Tom Ford sunglasses evolved into more fashionable direction and came back to classic. We sold every single model from James Bond movies. 

    Visit Illuminata Eyewear to try Tom Ford glasses and sunglasses to experience Tom Ford style.

  • Sunglasses for Father's Day. In stock. Come and Get.

    14 Jun 2018

    Father's day is coming up this weekend. Don't put it to last second. If you are planning on making him a gift, you have two days left. But we at Illuminata Eyewear make it easy for you. We have many amazing sunglasses in stock to fit any style or size. Here are our top picks for this week:

    Something classy:

      Versace VE2173 Versace VE2119
      Versace VE2173 Versace VE2119

    Something fancy:

      Prada SPS 54I Prada SPS 01L
      Prada SPS 54I Prada SPS 01L

    Something fashionable:

      Armani AE4092 Carrera 8010 
      Armani EA4092  Carrera 8010

    Prada SPS 51O Versace VE2163
    Prada SPS 51O Versace VE2173


    Peada SPR 51O Tom Ford Holt
    Prada SPR 51O Tom Ford TF516 Holt
  • Sunglasses Is The Best Father's Day Gift

    1 Jun 2018
    Cool Dad in Sunglasses
    Source: Twitter/carreraworld

    It is always a shopping challenge to get the perfect gift for your beloved father and husband for the Father's Day. He's got shirts, shoes, belts, keychains. If you ask him what he wants for Father's Day, he would say Whatever you decide honey! Or Suprise me! Ok, been there, got that. Men generally don't like to be as specific as women with what they want for gifts. But trust me, they love gifts just as much as women. Sunglasses are the perfect Father's Day gift and here is why.

    It's June! Especially this year when summer just crawled in two weeks ago everyone is going insane to stay outside as much as possible. Backyard, bike, cottage, the season is here. Sunglasses will make your loved one look beautiful, stylish and UV protected.

    Sunglasses are a practical gift. Men love practical gifts that have a function. They also love aesthetic gifts, and not many can satisfy the two criteria. Sunglasses are practical. Everyone needs a good pair of sunglasses due to the very long lasting sun and strong UV rays. 

    None canceled good style. At Illuminata Eyewear we have a huge selection of sunglasses that will work for everyone regarding style. As Giorgio Armani once said, a person should not worry about looking fashionable as long as the person has a style! Sunglasses add a big amount of style. Every celebrity or model always wears sunglasses. Remove those and something is missing. So sunglasses are the ultimate style accessory. It adds more style than your expensive watch, shoes or suit.

    Sunglasses can never be too many. In fact, most men have only one pair of sunglasses. If you are talking style, most of the sunglasses that are five years or older look dated as per today. Eyewear designers practically revolutionalized the fashion of eyeglasses in the past five years, introduced many designs that now are mainstream. Your men will appreciate having a new pair of sunglasses.

    No worries about fit. It's a myth and misconception that sunglasses need to match someone's face shape. It used to be may be 10 years ago. But in the last few years designers worked very hard on making sunglasses work for everyone's face and fit as many people as possible. If you are not sure, you can always show us a photo of your man and we will find many sunglasses that will fit.

    Enough said. Hurry up! It's only two weeks left until Father's Day which is Sunday, June 17 this year. Visit Illuminata Eyewear to find a perfect gift of sunglasses for your beloved man.
  • MOSCHINO Glasses Now Selling At Illuminata Eyewear

    15 May 2018


    www.twitter/moschino

    We are pleased to announce a new brand MOSCHINO to join our glasses collection. Moschino glasses and sunglasses is nothing you have ever seen before. Colorful, wild and excentric Moschino products carry the idea that fashion should be entertainment. 
    The brand founder Franco Moschino was an artist and illustrator before creating his fashion label. He worked with Gianni Versace during his formative career years, and the influence between the two designers is still felt in every collection. Versace taught Moschino fashion business, and Moschino taught Versace fashion politics. 


    Moschino MOS512

    Moschino MOS510
       

    Franco Moschino was known as the eccentric designer who made thematic fashion shows and created a theatrical experience for the spectators and models. He believed that fashion is a means of self-expression and often used big letter writings on the tops and dresses. He was among the first designers to oppose the use of animal fur and chemical dyes. He used his fashion collections to express his opinion on environmental issues, racism, and violence.


    Moschino MOS006 S

    Moschino MOS004 S
       

    Most notable Moschino eyeglasses in 2018 collection are beaming with bright red and white color. The golden studs are adding flavor to the stunning glasses designs. Of course, classic styles in black and Havana colors are available for practically every model.
    30 years ago when Moschino started his label, his eccentric couture style was deemed too wild for the general public. Fashion icons Madonna and Kylie Minogue hired Moschino designers for their tour costumes. But today when fashion is starting to be seen as a voice and means self-expression MOSCHINO is relevant and popular among regular people like you and me.

    It is easy to fall in love with Moschino glasses because they frame your style in such a fun and noninvasive way. If you think of yourself as a conservative person, you would appreciate many Moschino glasses because they will look stylish without compromising your comfort zone.

    If you love to experiment with your looks pick one of the brave Moschino sunglasses and you can be certain to gather countless compliments from your friends.
    Come and visit our store to try best Moschino glasses and sunglasses.

  • How To Pick Modern Glasses For High Prescriptions

    3 May 2018


    Etnia Lapa, $347

    Modern glasses styles seem to get larger and larger. Models in posh magazines are wearing oversized glasses with Plano lenses in them making the style look like attainable for everyone. Extra large round and square frames have invaded the market this year with every brand offering a few variations of their designs. At the store, we are facing many customers who want to look stylish and modern but are concerned that extra large XL frames will not work for their strong prescriptions. 

    The biggest concern is that lenses will come out thick. The stronger the prescription, the thicker lenses will be. The larger glasses, the thicker your lenses will turn out. Say, your prescription is +4.50/+4.25. The smaller the frames, the thinner lenses will be for this specific prescription. To get best possible results, opt of thinnest Index lenses. 1.67 or 1.74. Even with that high index lenses will show thickness in the most popular XL thin wired frames.

    Glasses weight is another concern. The larger the lenses, the heavier they will be. Popular frames are almost double in size than what you are used to if you shopped 5-7 years ago. If glasses temples are thin, they may not balance out the lenses weight, and you will feel heavy on your nose.

    And lastly, vision clarity might be a concern if you have a strong prescription or high astigmatism. Lenses might need very precise measurement, and glasses will need to be precisely adjusted for a clear view. Not only PD measurement will matter, but also height. Height measurement is a must for progressive lenses, but even for single vision, this measure is necessary if you picked XL glasses frames,

    At Illuminata Eyewear we have a range of glasses designs from 2018 collections that include all cool and stylish XL glasses. We are more than willing to edge lenses of any prescription in them and let you decide if you like the look and if you feel comfortable. If you don't like your glasses, you can pick different frames and reuse the lenses or get them done a new.

    We advise customers with a strong prescription to go for smaller frames that have the same style as large with the same design idea. Round glasses have been popular for over five years now, and designers seem to keep adding millimeters to the size. Smaller round frames still look modern and will work much better than larger ones. We see more variations of plastic round frames in more colors and color combinations. Plastic round glasses will hide the lens thickness the best.

    At the store, we have many options from various designers and will be happy to offer best choices for your style and personality.

  • Spring Glasses Styles of 2018

    23 Feb 2018

    We are looking ahead to the exciting spring season of 2018 and are stocking up on new 2018 glasses from various designer brands. By looking at the new collections, I can tell that glasses are becoming more exciting. Designers are finally getting a good balance between fashion and wearable. All brands have a very good range of glasses frames to fit many styles and image goals. There is a lot of colors, a lot of shape variety and at the same time a lot of popular black, tortoise and nude colors. 



    Roberto Cavalli RC5053 Follonica

    Roberto Cavalli RC5053 Follonica
    Prada VPR 53U


    Prada VPR 53U
    Prada VPR 05U

    Prada VPR 05U
    Fendi FF 0276

    Fendi FF 0276


    The meaning of avant-garde is blending in with mainstream styles where designers are promoting the idea of fashion to become a daily element of everyone's lives, not just celebrity or person of art. Brand name designers want everyone to experiment with their look more courageously and glasses is a great tool for that.



    Fendi FF 0262

    Fendi FF 0262
    Fendi FF 0246

    Fendi FF 0246
    Dolce and Gabbana DG3265B

    Dolce and Gabbana DG3265B
    Dolce and Gabbana DG5020

    Dolce and Gabbana DG5020

    Clear or transparent is becoming increasingly popular. With transparent frames, you can match any outfit and not worry about the color. More transparent frames are made elegant and dressy due to detail, glitter or rhinestone accent. 


    Just Cavalli JC0809

    Just Cavalli JC0809
    Prada VPR 03N


    Prada VPR 03N
    Tom Ford TF5479 B

    Tom Ford TF5479 B
    Versace VE3251B

    Versace VE3251B